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Mickie Kennedy
Goodbye, SEO: PR is the new king
Gone are the days of keyword stuffing and spammy links. Recent changes to Google's algorithm places value on well written, relevant content.
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Brendan Gannon
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Infographic: 6 trends shaping the digital advertising industry
The digital landscape has experienced tremendous growth and brand managers are looking to capitalize. Consider these insights when developing your marketing strategy.
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PR Daily Staff
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‘Crisis’ and ‘panic’ don’t have to go hand in hand
Crises aren’t always avoidable, but following these steps will help you stay calm and protect your organization.
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Bernard Marr
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10 essential career lessons to embrace before it’s too late
Hunkering down into a job that doesn’t stir you, always working solo and resisting the accrual of new skills and viewpoints can make you brittle and stagnant—personally and professionally.
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PR Daily Staff
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The 5 most popular stories on PR Daily this week
This week, readers were interested in trends that will shape social media marketing, free visual tools for creating captivating content, phrases to avoid during presentations and more.
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Ted Kitterman
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Starbucks quietly fights fake online coupons
Internet trolls hoping to stoke controversy have been circulating fake coupons ‘for people of color.’ The coffee chain confirmed the offer was illegitimate but offered little else in response.
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Wojtek Dabrowski
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How to help your execs avoid 4 common PR mistakes
Your organization’s leaders, whether touting a new product or defusing an online firestorm, can sink or salvage your brand and reputation. Here’s guidance to help you light the path.
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PR Daily Staff
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Why content strategy and measurement are a match made in heaven
Become a Ragan Insider and expand your skills in these crucial areas with FREE access to two virtual summits at a total value of more than $850.
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Beki Winchel
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Report: Overcoming creative marketing professionals’ biggest challenges
Not getting information in a timely manner, long approval processes and a staggering demand for work are a few hurdles those on your design team face. Here’s how you can help.
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PR Daily Staff
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Ragan’s 2018 Health Care PR & Marketing Awards are now open
Join the ranks of Blue Cross Blue Shield, the Centers for Disease Control and Prevention and New York Presbyterian. Save $50 when you enter by May 11.
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Beki Winchel
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10 free tools for creating infographics, images and more
Looking for a way to increase online interaction and garner leads? Make your messages visual and stay under budget with these resources.
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Lucy Miller
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5 reasons to stop relying on grammar checkers
Leaning too much on technology can weaken your writing and editing muscles and prevent you from mastering the basics.
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PR Daily Staff
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‘Crisis’ and ‘panic’ don’t have to go hand in hand
Crises aren’t always avoidable, but following these steps will help you stay calm and protect your organization.
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Brendan Gannon
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30 jobs in the PR and marketing world
In recognition of the upcoming Earth Day celebration, we’re featuring 2018’s most sustainable organizations. Plus, check out our roundup of other career opportunities.
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Heather Allen
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5 tips for grabbing coverage in food publications
Media relations efforts aren’t always focused on securing a headline in The New York Times or Forbes. If you’re looking to go niche with a cuisine-oriented publication, follow these tips.
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PR Daily Staff
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3 reasons numbers are NOT a PR pro’s enemy
Get the PR measurement skills you need for success with advice from experts during this can’t-miss virtual summit.
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